Retail

American Eagle’s Back-To-School Frame Rollout

American Eagle Outfitters, Inc needed a vendor to manufacture and manage a nationwide rollout for their Back to School program. UCD worked directly with American Eagle to meet their specifications. UCD’s team designed and customized a shadow box along with ornate frames required for the project. This 1.2-million-dollar project is what spurred UCD’s relationship with A&E almost a decade ago.

The Scope

With only six weeks lead time prior to American Eagle’s national back-to-school rollout, UCD was tasked with designing, prototyping and fabricating custom frames to fit American Eagle’s Back-To-School merchandising goals.

The Challenge

Working diligently to meet American Eagle’s high quality standards, UCD provided:

Name: Back-to-School Frame Program
Project: 210 Frames (130 large- Tri Fold, 80 Single)
Delivered Per Distro list to 139 individual stores
Time Frame: 6 weeks
History: working with AE for 10+ Years

The Solution

UCD seamlessly delivered the shadow boxes and frames packaging in various kits. UCD shipped off a distro list provided by AE to all 901 stores worldwide within the 6-week timeframe. American Eagle was so pleased with the success of the roll-out that UCD has continued to supply their Back to School package annually, adding additional frames throughout the years. This is just one of the many projects that UCD has been proud to partner with and produce for the American Eagle Brand.